The Great Music Discovery Trifecta

Well, music accessibility has reached a critical threshhold…I’m calling it The Great Music Discovery Trifecta.  Here’s why:

Now, I can (1) identify, (2) peruse, and (3) own any song I ever hear.  Easy.  In control.

(1)  Shazam on the iphone – “prospecting”

(2) YouTube – “filtering”

(3) ITunes into my iPhone – “acquisition”

If you like music and you aren’t using the Shazam + YouTube + ITunes trifecta, then you owe it to yourself to give it a go.

Here’s how I do it…(1) anytime I hear a song I like, I whip out my iPhone and use the Shazam app to identify it.  Then, (2) when I get home, I look it up on YouTube.  In this way, I can listen to the song enough to know whether I really like it or not.  This is the second step in my music discovery funnel.  Finally, after hearing the song a few times, I can (3) choose which ones to buy in ITunes, which I will then have forever – both on my iPhone and at home.

The Trifecta: Shazam + YouTube + ITunes

For me, each of these pieces are nice on their own, but insufficient without the other three.  Without YouTube, for example, I wouldn’t be comfortable buying everything I’d flagged on Shazam.  Moreover, I would be hesitant to flag something on Shazam unless I was sure I’d buy it.  Without Shazam, I couldn’t have identified what I liked in the first place.  Without ITunes, I couldn’t pump it into my iPhone to have it with me wherever I go.

With all three pieces of The Music Discovery Trifecta, I’m in auditory paradise.

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Entrepreneur, technologist.

4 thoughts on “The Great Music Discovery Trifecta”

  1. Nice! Considering all the web tricks you’ve taught me, it’s quite an honor to help you 🙂

    The other key part is that it looks like the type of company that may not be around forever, so enjoy it while it lasts!

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